Category Archives: At clients

Information related to work done at Forte client’s.

How Belgian engineers learn about marketing

Posted on 18 November 2008 by

They follow the basic course “Industrial Marketing” at the Technology Institute of the Royal Flemish Engineering Association (KVIV). Yesterday, Jan was teaching the first session of the course to a small and mixed group of engineers and business people. The … Continue reading →

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Febelfin meticulously follows Forte advice report

Posted on 4 November 2008 by

Three years ago, we advised the confederation of the financial sector in Belgium, Febelfin, on their market segmentation and positioning. Today, Marina De Moerlooze (Communications Director) admits she still follows every detail of the advice report. “That is why the … Continue reading →

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Sirris still happy with management coaching back in 2006

Posted on 16 October 2008 by

Jos Pinte, general manager at Sirris, is still happy with the management coaching Forte did in 2006. He says “Years after the advice, we still refer to the original Forte reports for better marketing decision taking in our management team … Continue reading →

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Back from Saigon

Posted on 21 August 2008 by

I am back from Saigon now and preparing for a heavy second half of 2008. Teaching the course on B2B Customer Relationship Management at the MBA program in Vietnam was a magnificent experience. More than 80 Vietnamese managers participated and appreciated the … Continue reading →

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